In a statement Aviva, parent company of NU, said the decision followed an ongoing review of the BSM business, after Aviva’s acquisition of RAC last year, and 'reflected the need to provide greater flexibility to grow the business for the future'.
The remaining 30 people, who work in the operational area of business in Wakefield, and the local Wakefield BSM centre are unaffected by this change.
Employees at the Wakefield call centre deal with learner sales and new driving instructor enquires.
This work will be transferred to RAC’s existing call centre operation in Bristol, which currently employs more than 900 people in various roles.
As a result of the transfer of business to Bristol, BSM will be recruiting 60 people to handle this work.
The company said it would be working closely with those affected to seek redeployment opportunities and help find alternative employment.
David Walker, director of BSM, said: "It is always tough to make this kind of decision but change is a necessary part of ensuring the BSM business is robust, maintains its leading market position and develops for the future.”
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