Q&A: Dr Sebastian Herfurth: Digital friends with benefits
Dr Sebastian Herfurth, co-founder and managing director of Friendsurance, discusses the future of peer-to-peer insurance, how the industry is not getting the most out of social media and why meeting customer needs is key to insurers succeeding in the future
Dr Sebastian Herfurth has been at the forefront of peer-to-peer insurance since he helped launch Friendsurance almost five years ago. Since then, more firms with similar models that utilise social
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