Aviva to continue pricing ‘ahead of inflation’
Jane Poole, Aviva’s chief financial officer for UK & Ireland General Insurance, has said the insurer will still price ahead of inflation moving forward, after seeing “early signs” of the motor market softening.
For 2023, Aviva’s UK personal lines premiums grew to £2.96bn, up from £2.39bn in 2022, with the majority of growth driven by rate, acquisitions and new propositions.
Aviva CFO Jane Poole, pictured
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