Junction’s Gary Duggan on how the data revolution can benefit consumers

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Junction is finding its partner brands have an increasing appetite for a data-driven digital approach to the customer journey, and that chimes with the way customers expect to access their insurance products. Across the board, customers increasingly carry out their financial affairs via digital channels, and want the ability to use their smartphones and iPads not just to buy but also to manage their policies. Internet usage is rapidly approaching a tipping point between mobile and desktop in