Aviva drops Asda

asda

Aviva has relinquished its role as lead home, motor and travel insurer for Asda. The insurer extended its affinity deal signed in March 2003 with the supermarket until December 2009.

But it has opted to not renew as primary insurer and will manage the transfer of Asda clients to successive providers until June, when it will continue to operate on a panel for home and motor. BDML

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