Try and make a price rise stick - and see what happens to your book

Dear Friend,Sometimes as an industry it seems that we let events start to dictate the agenda to us - and we've had events aplenty in 2005 - 64 named storms globally and counting - this year's been enough for a lifetime already, and there's still a whole quarter left to run.Dennis, Katrina and Rita have already been highly significant events - and we're not really counting the damage from another high-frequency, high-severity Asian Pacific typhoon season in all of this.This year, who in the L